WM Phoenix Open
Project Overview
For one week each February the golfing world centers on North Scottsdale for the playing of the iconic WM Phoenix Open. Hosted by The Thunderbirds, the WM Phoenix Open is dubbed “The People’s Open.” Rightfully so, it is largest attended golf tournament in the world and the second largest consecutive day sporting event outside of the Olympics. This elevated PGA tournament is a destination for many across the country and world.
The Thunderbirds partner with Trademark to create branding and wayfinding elements throughout the tournament and Birds Nest. Selected by the PGA Tour as a best practices partner, Trademark delivers championship branding ready for any IG moment, television segment or fan engagement opportunity. A successful mobilization this large takes the support of the full Trademark organization. Thank you to each and every one of you for knocking out another amazing Open Season!
Location
Scottsdale, AZ
Location
Scottsdale, AZ